Celebrating Five Years of NEL Lindsey Go Ride Sponsorship
HMT St Hugh’s Hospital is committed to improving the health and wellbeing of the community. It’s one of the reasons we’re involved in so many local projects – including North East Lincs Lindsey (NEL Lindsey) Go-Ride, which we’ve been sponsoring since 2014.
The club encourages children and teenagers in the region to take up cycling and we recently hosted an event to celebrate the fact that we’ve just agreed a two-year extension of our sponsorship agreement.
This extension has enabled the launch of the NEL Lindsey Youth Development Programme (YDP) for riders who have progressed through the Go-Ride ranks and are racing across a variety of disciplines, including road circuit, track, time trial, cyclocross and mountain bike.
The formation of the YDP has encouraged a second sponsor in the form of Grimsby’s Tower Staff Construction, which is funding sets of rollers which are loaned to YDP members.
The firm’s logo will appear on the new YDP jerseys and sets of rollers.
A third sponsor – J.C.Cook Cycles, Humberston and Scunthorpe – is funding the competition shorts for the YDP riders, which will feature the company name.
Thank you to Kev and Roz Keyworth for arranging the two new sponsorship agreements.
It was fitting that John Mould was at the event, representing the senior club Lindsey Roads, as he has over 50 years’ experience in encouraging and supporting young cyclists and continues to help out at the NEL Lindsey Go-Ride coaching sessions.
Also present was HMT Academy and Soenens-Booom rider Joe Laverick, who first sampled cycling at the ‘Five Saturdays in March’ trials in 2014, from which NEL Lindsey Go-Ride was formed, and is now a well-ranked junior road racer and time trialist.
For more on our involvement with NEL Lindsey Go-Ride, visit our health promotion community news page